The world of music has been changing for a long time. Record labels are no longer picking up the talented nor are they putting the resources that they used to into marketing their bands. The online world is still relatively new territory and new concepts are coming out every day. Ping was founded by musicians and music enthusiasts that have found the online world to be a hard place to get noticed or find good music among the millions upon millions of other bands.

Ping is a full service group. Whatever stage your band is in, we can create a campaign that will have a meaningful impact on your target audience.

Professional Recording and Production

First, we can facilitate the production and recording of an album. We have relationships with some of San Diego’s top recording studios and engineers, that we can utilize at a very discounted rate.

Image/Branding

The visual representation of your band is incredibly important. If your logo sucks, nobody is going to want to wear it across their chest. Our graphic design team can work hand in hand with you to create a brand that is both memorable and poignant to your style.

Merchandise

Strategic trade relationships allow us to discount many items that are commonly sold by artists or used as promotional materials.

Industry Contacts

One of the hardest things for a band to do on their own is reach out to industry representatives. Most reps won’t even accept packages that are unsolicited. That’s where PING comes in. We are your representation. We will set up a full blown marketing package both online and physical that will create an almost instant awareness of you and your creation. Our database is extensive, encompassing over 24,000 music industry contacts. This includes everyone from radio stations to management companies to major labels.

Word of Mouth Marketing

The best fan is an active fan. Our Word-of-Mouth Marketing tactics are the same used by industry professionals both in and outside of the music world. Not only will we reach them, we will engage them. This is the key to turning a potential listener into a fan. We have a large team that is dedicated to you and the success of your project.

Social Networking

Social Networking is another resource that we will abuse. Myspace, Facebook, Twitter, and many other networks have been proven tools in the reaching of fans. We take it a step further by not just reaching out to them, but trying to start a dialogue. Get feedback and comments. Let your fans feel like they are, to some extent, connected with your band.

We would love to sit down with you and create a package that will, first of all, grow your name in your respective city/s, and as necessary, branch out until you are world famous!

Keep Rockin!

Ping Music Group

619.487.0975

pingmusicgroup@yahoo.com